2021 VIRTUAL NATIONAL CONFERENCE ON HEALTH COMMUNICATION, MARKETING AND MEDIA

Making Presentations People Want to See, Hear, and Experience

Tuesday, August 16, 2021 8:30 - 11:30 AM (EDT)

DESCRIPTION

Most of you have already seen at least a couple of TED talks. But have you ever tried to develop your own? There are reasons that these talks are so popular. They work! Health communicators often struggle to get through to their audiences, both with scientists and the people who need to hear our important messages to make safe and healthy choices. This workshop will help you understand the principles that underlie these new styles and why you need to incorporate them into your everyday world. Both TED-style and Ignite-style talks will be covered. Interactive exercises using both your own presentations and samples we have will provide on-the-spot opportunities demonstrating how you can better engage with your audience. You will learn how to make science easier to understand, and data easier to digest. You are encouraged to bring your own laptop – and if you’re daring enough, a presentation you’ve done in the past. We will provide meaningful feedback and suggest ways you might improve upon the work you’ve already done. And if you’ve got a presentation coming up, this workshop can help you get started.

Learning Objectives

  • Learn how to change presentation styles to better engage and keep your audience’s attention
  • Understand the science behind integrating TED-style tools into every talk
  • Apply new techniques to existing presentations that will enhance the clarity of your public health message

Prerequisites:

  • Open mind

FACILITATORS

Susan K. Laird, DNP, MSN, RN

Training & Health Education Lead
Division of Communication Science and Services
Centers for Disease Control and Prevention (CDC)

Jennifer C. Harris, MS

Health Communication Specialist
Division of Communication Science and Services
Centers for Disease Control and Prevention (CDC)
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Billing Contact:
Loree Tengzelius
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