Dr. Sonja Martin Poole is Professor of Marketing in the School of Management at the University of San Francisco. Her research and teaching focuses on the intersection of ethics, public policy and marketing with particular attention given to the ways in which behavioral economics and innovative marketing strategies can be employed to transform individual, institutional and systemic behaviors and improve the well-being of communities and society.
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Her research has appeared in a range of academic journals such as the Journal of Public Policy and Marketing, Journal of Marketing Management, and Social Marketing Quarterly, among others. Her latest research is centered on the role of race in the marketplace. Dr. Poole studied Economics, African American Studies, and Education Policy and Organizations at the University of California, Berkeley, where she received her BA, MA, and PhD degrees. She holds an additional MA degree in Economics from California State University, East Bay and has an AACSB post-doctoral distinction in Marketing from Tulane University’s Freeman School of Business. A New Orleans native, Dr. Poole lives in Oakland, California with her husband, two children and Shih Tzu.
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